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Answer · Legal

How should a law firm use AI for document review?

To narrow the set and extract, with recall measured against a sample a person reviewed. Not to decide what is responsive.

As a layer that narrows the set and extracts what matters, with its recall measured against a sample a person reviewed. The decision about responsiveness or privilege remains a lawyer's, and the measurement is what makes the narrowing defensible.

Review has two properties that shape everything. Volume, which is why the work is expensive and why automation is attractive. And consequence, since a document that should have been produced and was not, or that should have been withheld and was not, is a problem of a different order from an ordinary error. Those two together mean the useful measurement is recall — what proportion of the relevant material the system surfaced — and not accuracy in general.

So the arrangement that holds up is measured narrowing. The system ranks or filters the set; a person reviews a random sample of what it excluded; the proportion of relevant material found in that sample is the estimate of what the narrowing is missing. This is the only construction that supports a statement about completeness, and it is the statement that matters if the process is ever examined. A tool used without it produces a smaller set and no basis for saying it was the right one.

Extraction is the second and less contested application. Dates, parties, defined terms, obligations, termination provisions, governing law, amounts: pulling these into a schedule from a stack of agreements is a well-defined task whose output sits next to its source and can be spot-checked. It is also the application with the clearest saving, because the alternative is a person reading every document for the same handful of fields.

Privilege deserves separate treatment and more caution than responsiveness. A privilege determination depends on who was involved, in what capacity and for what purpose, and those facts are frequently not in the document. A system can surface candidates by finding communications involving counsel; it cannot make the determination, and a workflow that treats its output as a decision has delegated a judgement with consequences that cannot be undone once a document has been produced.

Confidentiality applies to the whole exercise and is the first question rather than the last. Review material is client information, and the obligation to understand how a tool handles it and to obtain informed consent applies here as much as anywhere. In practice this narrows the tool choice considerably and it is better established at the outset than discovered when a client asks what was used.

Finally, the record. A defensible review is one where the method can be described afterwards: what the system did, what was sampled, what the measured recall was, who made the decisions. This is ordinary process documentation and it is the difference between a narrowing that can be explained and one that has to be defended by assertion.

The question about a review tool is not what it found, it is what it missed and how you know.

Siddharth Sharma, Context Theory

Related questions

Is AI review more accurate than junior lawyers?

Comparisons of this kind have a long history in the technology-assisted review literature and they turn on how consistency is measured, which is a genuine methodological question rather than a settled fact. The more useful framing for a firm is that both are fallible, both should be measured on the same set, and the measurement is what makes either defensible.

What size sample is enough for the recall estimate?

Large enough that the estimate is stable, which depends on how rare the relevant material is: the rarer it is, the larger the sample needed to see any of it. This is a statistical question with an established answer rather than a matter of judgement, and it is worth getting right because the whole defensibility of the narrowing rests on it.

METHOD

Every figure below carries its source and the date it was verified. Nothing on this page is asserted.

The numbers on this page.

Datapoints
What Value Specific to
Attorneys & legal cost per lead$131.63Category-wide
Attorneys & legal services CPC$9.87Category-wide

LocaliQ / WordStream Search Advertising Benchmarks 2026 · Google + Microsoft Ads, 20 industries · Apr 2025–Mar 2026 · verified

What is specific to this page.

Evidence
Kind Claim Check it against
WorkflowRecall rather than general accuracy is the measurement that matters in review, because the consequential failure is relevant material that was excluded and never seen, which no measure computed over what was surfaced can detect.Reviewing a random sample of the excluded set and computing the proportion of relevant material found in it.
ConstraintA privilege determination depends on who was involved, in what capacity and for what purpose, facts that are frequently absent from the document itself, so a system can surface candidates but cannot make the determination.Examining a set of privilege calls for how many turned on information not contained in the document.
ProcurementReview material is client information, so the obligation to understand how a tool processes it and to obtain informed consent applies to the whole exercise, which narrows tool choice at the outset rather than after the fact.The engagement terms and the vendor's stated data handling for the specific product and plan in use.
ResponseA defensible narrowing requires a describable method — what the system did, what was sampled, the measured recall and who decided — which distinguishes an explainable process from one defended by assertion.Attempting to describe the review method after the fact from the records kept during it.

Each row would be wrong on another industry's page. Where a sourced figure exists it is in the table above instead; these are the constraints that shape the work and do not happen to be numbers.

Start with the measurement.

Reading about a benchmark is not the same as knowing your own number. The audit produces yours, measured rather than estimated.

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